Why We're Different

When you choose to work with Fusion Packaging, you're partnering with a company that is changing the game in packaging. Our unique combination of expertise, technology and passion is what makes us different and here are the things that we believe truly set us apart from the rest.

Leadership in Decoration

The simple element of decoration can literally make the difference in whether consumers feel compelled to buy a product or ignore it completely. In an era of intense and growing competition among beauty brands at the retail level, this is an advantage that brands can’t afford to ignore. Fusion Packaging has become a leader in product decoration by taking the same approach that we bring to the design process. It begins by obtaining an in-depth understanding of what makes your brand unique and what our consumer insight research suggests consumers will respond to. Then we utilize in-house technical proficiency and best-in-class machinery through FusionMatch™ Decoration Technology. This decoration process sets your package far apart from the rest. Whether we are creating a new product design, or decorating one of our stock products, we’ll make sure that your brand appeal is characterized through distinguishing, irresistible decoration design. 

 

FUSIONMATCH™ DECORATION TECHNOLOGY

Our technical design team has vast experience in color theory and application techniques, and is supported by consumer and market research. Whether we create your decoration design or simply assist with the layout and approval of your graphics, we maintain strict quality control to ensure that the end product matches the pre-production sample. We utilize the Pantone Matching System (PMS), both in the US and at our overseas factories, ensuring accurate color management at all stages. We also provide range boards, when necessary, to ensure that your decorating expectations are met. 

The below image diagrams the various finishes that went into the decoration of Urban Decay's Naked Skin Weightless Ultra Definition Liquid Foundation.

 

UD - Exploded View

Decoration CAPABILITIES

•   Silk-Screening 

•   Anodizing

•   Aluminum Over-Shells

•   Hot-Stamping

•   Heat Transfer Labeling

•   Spray Decoration (Inside And Outside Of Package)

•   Frosting

•   Soft-Touch And Spray Matte

•   Vacuum Metallization

•   Pad Printing

•   Laser Etching

•   Water Transfer

•   Offset Printing

•   Injected Color

•   Pearl and Metallic Finishes

 

Our technical design team has vast experience in color theory and application techniques, and is supported by consumer and market research. Whether we create your decoration design or simply assist with the layout and approval of your graphics, we maintain strict quality control to ensure that the end product matches the pre-production sample. As a feature of our FusionMatch™ Decoration Technology, all decorated parts must pass our mirrored inspection standards. We utilize the Pantone Matching System (PMS), both in the US and at our overseas factories, ensuring accurate color management at all stages. Further, we also provide range boards, when necessary, to ensure that your decorating expectations are met. Discover FusionMatch™ Decoration Technology for precision in pigment, excellence in embellishment and best-in-class techniques.